Wellness your people actually use.
Your team sits all day. Your wellness app sits unopened. Movement IQ runs a 90-day participation sprint for remote and hybrid teams: live movement sessions, Movement Rx, an engaged team and a report leadership can read in two minutes.
- 30% active participationThe target we commit to for the 30-day sprint
- Under 4 hoursOf HR time across the full 90 days
- 1 executive briefReady to forward to leadership at day 90
You’re paying for wellness. Your employees aren’t using it.
Most wellness benefits don’t fail because the benefit is bad. They fail because nobody runs them after launch day.
Utilization stays low
The app, the EAP, the stipend. Each one costs money per employee whether anyone logs in or not.
“We rolled out this wellness app and nobody uses it.”
Engagement spikes, then disappears
A challenge launches, people join for a week, and by week three the channel is quiet again.
“We run random challenges that spike engagement, then die.”
HR doesn’t have time to run campaigns
Writing the emails, briefing managers, chasing sign-ups and reporting on it all is a part-time job. You already have a full-time one.
Leadership wants measurable results
At budget time, “people seemed to like it” doesn’t hold up. You need participation numbers you can defend.
Not another app to ignore.
You don't need more content. You need someone to run the thing so people actually show up.
| Feature | The usual app | |
|---|---|---|
| Who runs it | We do: launch, emails, nudges, live sessions | HR, on top of everything else |
| HR time | Under 4 hours across 90 days | Ongoing admin |
| What employees do | Easily integrate movement strategies into their day | Hour-long workouts they never start |
| Coaching | Live sessions every week with a real coach | A pre-recorded content library |
| Success is measured by | Active participation | Sign-ups and logins |
| Leadership gets | An executive-ready participation brief | A usage export, if you ask |
| If it misses | The next sprint is on us | You renew anyway |
How the 90-day sprint works
One focused campaign. We build it and run it, you approve it, and leadership sees the result.
Total HR time: under 4 hours
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Design and launch
Weeks 1–2
- We co-create a theme specific to your people’s wants and needs, e.g. Desk-to-Life Movement or The Consistency System
- We write the emails, Slack or Teams posts, intranet copy and manager talking points
- Launch calendar and participation tracking, set up for you
Your part: one kickoff call and launch approvals.
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Activate
Weeks 3–6
- A 30-day employee challenge with a simple leaderboard
- Weekly live sessions: 5, 15 and 30 minute guided sessions
- Weekly nudges for employees, weekly participation pulse for you
Your part: skim the weekly participation pulse.
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Sustain
Weeks 7–9
- Re-engagement campaign for anyone who dropped off
- Manager check-in kit and a mid-sprint review with you
- Movement Rx stays live the whole time
This is where most wellness programs quietly die. We keep it moving.
Your part: one short mid-sprint review with us.
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Prove it
Weeks 10–12
- Participation report and satisfaction summary
- An Executive Participation Brief, built to forward straight to leadership
- A 12-month plan, if you want to keep the momentum going
Your part: one review meeting with your executive sponsor.
The MIQ 90-Day Engagement Sprint
A done-with-you program that gets employees using the wellness benefits you already pay for. We run it. You approve it. Leadership sees the result.
Movement Rx Micro-Clinic
5–10 minute movement prescriptions. Employees pick what feels stiff or sore and get a short video and cheat sheet they can do anytime, anywhere. No gym, no equipment.
Weekly live movement rhythm
Live sessions on a set weekly schedule, coached by Ryan, so there is always a next thing to show up for.
30-day employee engagement sprint
One focused challenge with tracked actions, weekly nudges, and a simple leaderboard.
HR launch support
We write and schedule the launch: email sequence, Slack or Teams posts, intranet copy, manager talking points, and the launch calendar.
Participation reporting
A weekly participation pulse during the sprint and a full report at the end.
Executive-ready summary
A one-page brief built to forward to your CFO and leadership team, with a clear recommendation for what comes next.
Sample Company
240 eligible employees · Hybrid · Theme: Desk-to-Life Movement- Participation target 30%
- Movement Rx prescriptions 412
- Live session check-ins 286
- HR hours used 3.5 of 4
What leadership gets at day 90. Sample layout with illustrative figures, not client results.
If we miss the target, the next sprint is on us.
We agree on a participation target before launch: either a 30% active-participation baseline or a goal set against your last comparable initiative. If we don't hit it, you pick the remedy.
Requires timely access to your employee channels, an accurate headcount, on-time approvals, and one visible executive or People leader sponsor.
What employees say about Movement IQ
Feedback from employees in current Movement IQ programs. Founding Sprint results will be published here as each Sprint is documented.
“Every time I do the Movement IQ, I feel better and more energized during the second half of my workday! There have been several times when I was experiencing some shoulder, wrist, or neck pain and it was eliminated by the mobility exercises.”
“The weekly live sessions and recordings are all valuable. The stretching and mobility activities have made a difference in my neck and back pain. The program is a constant reminder to move!”
“I really didn’t know what I didn’t know about wellness and the importance of consistency of movement throughout the day and throughout life. Loving the practical tips in the Wellness Challenges as well. Information I can implement immediately.”
“It is a great way to break up the workweek and do something to improve my physical and mental well-being.”
Founding Sprint #1: active participation vs. prior baseline. Add once the Sprint report is complete.
Founding client participation report, with permission. Add as an image.
Quote from the founding client’s HR or People sponsor, with name and title.
A coach, not a content library.
Movement IQ started in my gym. A client who traveled constantly and lived in meetings finished a class and asked, "This is great, but how do I do this during the day at work?"
I've spent almost 20 years coaching people out of pain and back into their lives. Movement IQ takes that coaching to where people actually spend their day: at their desks. I teach them how to mobilize, stretch, get stronger and build habits that stick, without making it confusing.
The topics are serious. We just don't take ourselves too seriously getting there.
Ryan SteenrodFounder and head coach, Movement IQ
Built for a specific kind of company.
The Sprint works best when a few things are true. If they aren’t, we’ll tell you on the utilization review.
A good fit if you are
- A remote or hybrid company in North America with 75–1,000 desk-based employees
- Already paying for wellness (an EAP, app, stipend, or health plan extras) and seeing low usage
- An HR, People, or Benefits leader who wants a visible win, including in your first 90 days in the role
- Willing to promote the program internally and share basic utilization data
- More interested in participation than in checking the “we offer wellness” box
Not a fit if you are
- Under 75 employees
- A fully in-person, frontline, or industrial workforce
- Looking for the cheapest app to tick a box
- Unable to share utilization or engagement data
- Looking for the same scope at a lower price. We match scope to budget; the price for a given scope doesn’t move.
Questions HR leaders ask
Who is this for?
Remote and hybrid companies with 75–1,000 desk-based employees that already pay for wellness and aren’t seeing people use it.
How long does it take to launch?
Two weeks from kickoff. In weeks 1 and 2 we set your baseline, choose the theme, and write the launch materials. Employees see the first message in week 3.
How much HR time does this take?
Under four hours across the full 90 days: a kickoff call, launch approvals, and one review meeting. We write the emails, posts, intranet copy and manager talking points, and we run the sessions.
What do you need from us?
Access to one employee channel (Slack, Teams, or email), an accurate count of eligible employees, launch approvals by the dates we agree, and one executive or People leader who visibly supports it.
Does this replace our current wellness vendor?
No. The Sprint runs alongside what you already pay for. It gives employees a simple, regular reason to engage, and the campaign can point people to the benefits you already offer.
What if employees don’t participate?
That’s the problem the Sprint is built to solve. Movement Rx takes 5–10 minutes and needs no equipment, live sessions run on a set weekly rhythm, and a re-engagement campaign goes to anyone who drops off. If we miss the agreed target, the guarantee kicks in.
What counts as “active participation”?
An employee who completed at least one tracked challenge action, Movement Rx prescription, or live session. Not sign-ups. Not app downloads. If you have usable data from a past initiative, we set the target against it. If not, we set your first clean baseline and measure against 30%.
Do you share employee health data with leadership?
No. Reporting is aggregated and non-identifiable. Leadership never sees individual health information or personal responses, and Movement IQ doesn’t ask employees for medical information.
What happens after 90 days?
If the Sprint works, Movement IQ 365 keeps it going: always-on Movement Rx, weekly live sessions, a new participation sprint every quarter, and quarterly reporting. We talk about it at day 60. There’s no obligation to continue.
What does it cost?
The Sprint is a fixed-fee engagement. We cover investment on the utilization review, once we know your team size and goals. If your budget is smaller, we reduce the scope to match it. We don’t discount.
What happens on the utilization review?
A 30-minute call. We look at the wellness benefits you have, how many people use them, and what leadership expects. You leave with a realistic participation target for your team, and we tell you honestly whether a Sprint would help.
Utilization Review
See where wellness participation really stands, in 30 minutes.
A short call with Ryan Steenrod, founder of Movement IQ. Ryan has coached strength and movement for almost 20 years and owned a strength and conditioning gym before building Movement IQ.
- 0–5 minYour current benefits and what they cost
- 5–15 minWhere usage stands, and why
- 15–25 minA realistic 90-day participation target for your team
- 25–30 minWhether a Sprint fits, and what happens next
Not ready for a call? Get the Power Pause Playbook


